September 22, 2021

West Africa creates some of the most interesting cultures in the world: says Chris Cox

2 min read

Chris Cox, Chief Product Officer at Facebook (www.Facebook.com), said during his visit in West Africa that the region creates some of the most interesting cultures in the world – from food, to fashion, to music, to art.

Cox was in West Africa to find out how the region’s creatives, developers and entrepreneurs are using Facebook and Instagram to bring their passions to life. He will be taking feedback and inspiration from the developer and content creator communities back to California following his visits to Nigeria, Ghana and Senegal this week.

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Chris started his trip on a high by seeing Femi Kuti live on stage at the New Afrika Shrine in Lagos. Chris, who is an accomplished pianist, was invited to play live on stage with Femi, an experience he will never forget. Chris said:

“It was an honor to play live with one of my musical heroes. The Shrine is one of the great institutions in music history and in the political history of the region. It was also the first time a concert has been live broadcast on Facebook from The Shrine. Femi’s team was inspired by how many folks around the city, the region, and the world wanted to tune in, and we were too. We were surprised by how many Nigerians told us how exciting it was to see a concert from there. We think there’s a great opportunity for Live to give the whole world a window into some of these gems of local culture.”

“They are at the leading edge of using mobile technology to build communities in their cities, countries, and around the region, and in solving local problems with local solutions. We left inspired, and with insights on the real challenges we have to improve our services, from internet connectivity to more regional support and tools,” said Cox.

Chris’ last stop of the trip was Senegal where he attended a ‘Stories of Senegal’ event, designed to lift the lid on the stories, cultures and talent in Senegal. During the event, top Dakar chef Corinne Erambert of Les Atelier De Corrine gave Chris Cox a crash course in local Senegalese cooking, teaching him how to make local dish ‘couscous rice’. The event was live streamed on Facebook, so that people all over the world could see how to make a local delicacy.

Corinne Erambert of Les Atelier De Corrine (www.Facebook.com/lesateliersdecorinne) said: “I founded my business ‘Les Atelier De Corrine’ three years ago. Since then I have used my blog (https://LesAteliersCuisineDeCorinne.com), Facebook and Instagram to build a community of food lovers who come to my pages to see videos and photos of the new dishes I am trying out. I often give people recipes within my posts so that if people like the look of the food I make, they can try it out at home.”

Story Courtesy of APO

 

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